website questionnaire

In order for us to provide you with an accurate quote there are a bunch of things that we need to know first. Not everyone knows exactly what they want so the following questionnaire will help guide you and make you think about what you really need.

Not all fields are required but the more info you can give, the more accurate our quote will be!
General Contact Info
Name:
Company Name:
Email Address:
Phone Number:
Website Strategy
What is the primary message that you want to
communicate to your site visitors?
What do you want site visitors to be able to do
when they come to your site?

Target Audience / Industry / Demographic
Who is your target audience? (Age, gender, interests, locality)
List your primary industry(s):
Who is your competition? (Provide website addresses if possible)
 
Look & Feel
 
If you currently have a website please explain
what you like and dislike about it
 
First impressions are very important. What image do you want to project? (check as many as apply)
Traditional Contemporary Conservative
Formal Casual Serious
Cutting edge Corporate Personal
Friendly Expensive Minimalist
   
Are there existing graphics, logos or photos that need to be integrated into the design of the website? (Please explain)
 
Content Development
 
Have you developed a content strategy or content outline for your site? Yes No
Is the content written? Yes No It's in process
If your site outline is done, how many sections do you have, and about how many pages in each section?
If you are selling multiple products and/or services, how many will be on your site?
What keywords would someone type into a search engine to find you?
 
Functionality
 
What special functions will you need for your web site? (contact/feedback forms, shopping cart, multiple languages, videos, etc.)
 
Traffic Analysis & Reporting
 
Do you currently track and analyze your site's traffic? Yes No
If yes, which analytics program do you use?
If no, would you like the ability to record and analyze visitor traffic and behavior? Yes No
 
Search Engine Optimization & Internet Marketing
 
Are you interested in achieving higher rankings in search engines? Yes No
Have any SEO efforts been executed on your site previously? Yes No
Would you like us to provide cost estimates for any of the following internet marketing strategies? (check all that apply) Regularly monitor your company's online presence
Submit your site to website directories/industry buyer's guides
Search Engine Advertising (Google Adwords, Yahoo Ads, etc.)
E-mail Marketing / E-Newsletters
A Blog
A Chat Forum
 
Timeline / Domain Name & Hosting / Maintenance & Updating
 
Desired website launch date?
Have you registered a domain name? Yes No
If yes, what is it?
Have you set up hosting for your site ? Yes No
Do you require a Content Management Systems to maintain and update your site in-house? Yes No
Would you like us to provide you with a price for ongoing website maintenance? Yes No
 
Other Web Sites
 
Please list a few web sites that appeal to the same target audience or communicate an image or style that is similar to what you want.
How/Where Did You Find Us:
(check only one)		 Google
Yahoo
Referring Website
Word of Mouth/Referral
Please specify referral source